Product / Service Brand Strategy Filtered results in Our Work

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AYANA BALI — A brand website showcasing the variety of experiences across a sprawling 90-hectare resort, built around the concept of “AYANA time.”

Expressing the overwhelming number of ways to spend time across a 90-hectare site as “AYANA time.”

Industry : Travel & Hospitality Brand Strategy : Corporate Brand Strategy / Product / Service Brand Strategy Website / Digital : Brand Site Video / Photography : For Branding Brand Expression : Mission / Values / Purpose Development Language & Localization : Multilingual Support

PLST “Warm Reserve Pants” — Interactive heat-source visuals make the warmth of the pants tangible on a dedicated website.

Conveying the pants’ warmth through a heat-source visual.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Video / Photography : For Branding Website / Digital : Product Site

MORI LIVING — A brand website bringing the richness of urban living to life in every detail.

The richness of urban living, alive in every detail.

Industry : Real Estate Brand Strategy : Corporate Brand Strategy / Product / Service Brand Strategy Graphic Design : Editorial Website / Digital : Brand Site Video / Photography : For Branding Language & Localization : Multilingual Support

Shupatto — Stop-motion animation brings the functionality and appeal of the brand to life on its website.

Expressing function and attachment through stop-motion animation.

Industry : Household Goods & Stationery Brand Strategy : Product / Service Brand Strategy Website / Digital : Product Site Video / Photography : For Products Language & Localization : Multilingual Support

Film “PERFECT DAYS” — A digital experience that reimagines the film.

A digital experience that reimagines the film.

Industry : Advertising & Creative Brand Strategy : Product / Service Brand Strategy Graphic Design : Editorial Language & Localization : Multilingual Support Website / Digital : Special / Campaign Site

KOKUYO “Kokuyo no Yokoku” — A special project website imagining the future through a moving notepad.

A Yokoku for the future, drawn with a moving notepad.

Industry : Household Goods & Stationery Brand Strategy : Corporate Brand Strategy / Product / Service Brand Strategy Graphic Design : Editorial Website / Digital : Brand Site Video / Photography : For Branding Brand Expression : Mission / Values / Purpose Development

Tombow Pencil “ZOOM” — The aesthetics of a design pen, in every detail.

The aesthetics of a design pen, in every detail.

Industry : Household Goods & Stationery Brand Strategy : Product / Service Brand Strategy Graphic Design : Editorial Website / Digital : Product Site Video / Photography : For Company Introduction

Sante FX × Ichiro Yamaguchi — A campaign website portraying a warm, reassuring world that encourages young people to take a step forward.

Cheering on young people who take a step forward with resolve.

Industry : Household Goods & Stationery Brand Strategy : Product / Service Brand Strategy Graphic Design : Editorial Website / Digital : Special / Campaign Site

Shiseido 150th Anniversary — Celebrating the beauty of life on a global scale through a dedicated website.

A global site depicting the beauty of life.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Graphic Design : Editorial Language & Localization : Multilingual Support Website / Digital : Special / Campaign Site

POLA “Thank You to All Mothers” — A special project website expressing the many forms of mothers’ love through flowers.

The countless forms and loves of mothers, through flowers.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Graphic Design : Editorial Brand Expression : Statement Website / Digital : Special / Campaign Site

POLA “I Want to Help Those in Front of Me” — A special project website giving many acts of care a pleasing tactile quality.

Many acts of care, in a pleasant tactility.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Graphic Design : Editorial Website / Digital : Special / Campaign Site

Tatsuya — An e-commerce website bringing the warm, personable service of shop owner Tat-chan to life.

Warm, personable service from shop owner Tat-chan.

Industry : Food & Beverage Brand Strategy : Product / Service Brand Strategy Website / Digital : E-commerce Site

table trip — A product website inviting visitors to open the trunk and set off on a food trip.

Open the trunk, and set off on a food trip.

Industry : Food & Beverage Brand Strategy : Product / Service Brand Strategy Website / Digital : E-commerce Site

Attento “#Rethink What’s Normal” — A campaign website rethinking what’s normal for diapers through dialogue.

Changing what’s normal for diapers, through dialogue.

Industry : Household Goods & Stationery Brand Strategy : Product / Service Brand Strategy Website / Digital : Special / Campaign Site

Serta “Pairing Twin” — A product website showcasing six artists’ “sleep-comfort art” and their distinctive interpretations of sleep.

Expressing combinations of different sleeping comforts through “sleep-comfort art” by six artists.

Industry : Household Goods & Stationery Brand Strategy : Product / Service Brand Strategy Website / Digital : Product Site

(NO) RAISIN SANDWICH “Tea Party at Home” — An e-commerce website presenting a cute, romantic world of sweets.

A romantic-mode, cute world of sweets.

Industry : Food & Beverage Brand Strategy : Startup Brand Strategy / Product / Service Brand Strategy Website / Digital : E-commerce Site

Attento “Let’s Create Packaging That Doesn’t Hide” — A campaign website telling the story of how a new package was born.

The trail of how a new package was born.

Industry : Household Goods & Stationery Brand Strategy : Product / Service Brand Strategy Website / Digital : Special / Campaign Site

Toranomon Hills Residential Tower — A brand website embodying Mori Building’s vision for urban living.

Mori Building’s philosophy of city-making, recreated with editing carried into every corner and photoreal CG.

Industry : Real Estate Brand Strategy : Product / Service Brand Strategy Graphic Design : Editorial Website / Digital : Brand Site Language & Localization : Multilingual Support

UNIQLO “ThermoArt” — An interactive website to explore heat-responsive digital art.

Visualizing heat as digital art.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Graphic Design : Editorial Website / Digital : Product Site Video / Photography : For Products

The Okura Tokyo Wedding — A promotional website and video portraying three visions of the perfect wedding through three heroines.

Three heroines, three wedding stories.

Industry : Travel & Hospitality Brand Strategy : Product / Service Brand Strategy Graphic Design : Editorial Video / Photography : For Promotion Website / Digital : Special / Campaign Site

Design Ah Exhibition (NHK) — A special website where interaction with the “Ah” logo playfully connects the exhibition and the web.

Interaction using the “Ah” logo. A fun experience that lies between the exhibition and the web.

Industry : Culture & Art Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Installation & Signage Direction : Experiential Direction / Exhibition Installation Website / Digital : Special / Campaign Site

SUNTORY “YAMAZAKI MOMENTS” — A brand website conveying the Yamazaki distillery’s craftsmanship through cinematic footage and novel-like columns.

Expressing the Yamazaki distillery’s dedication through spectacular footage and novel-like columns.

Industry : Food & Beverage Brand Strategy : Product / Service Brand Strategy Video / Photography : For Branding Website / Digital : Special / Campaign Site

Serta — A brand website featuring floating interactions that convey a distinctive sense of sleep comfort.

Expressing the unique sleeping comfort through a floating interaction.

Industry : Household Goods & Stationery Brand Strategy : Product / Service Brand Strategy Website / Digital : Product Site

TOYOTA “Five Continents Drive” — A dedicated website documenting a race across five continents and the passion behind it.

Racing across five continents — a record of passion.

Industry : Manufacturing & Engineering Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Website / Digital : Special / Campaign Site

mä & më Latte — A brand website celebrating the equal relationship between mother and daughter through the concept of “lady and lady.”

Mother and daughter as “lady and lady.” A brand site depicting an equal relationship through visuals.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Website / Digital : Brand Site Video / Photography : For Products

Ichikami Natural Care Select — A brand website capturing the power and beauty of Japanese botanicals and the serenity of the products through photography and video.

Expressing the power and beauty of wagusa (Japanese botanicals) and the serenity of the product through photography and video.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Website / Digital : Product Site Video / Photography : For Products

ESTNATION Roppongi 15th Anniversary — A special website showcasing ESTNATION’s intelligence and excitement through 15 perspectives.

Charm told from 15 perspectives, distilling ESTNATION’s intelligence and excitement.

Industry : Commercial Facilities Brand Strategy : Product / Service Brand Strategy Installation & Signage Direction : Interactive Signage / Spatial Signage Video / Photography : For Promotion Website / Digital : Special / Campaign Site

TOYOTA “VS SAMURAI” — A campaign website depicting the Yaris WRC’s battle through anime and live action, blending rally racing intensity with samurai spirit.

The harshness of rally and the spirit of the samurai. The Yaris WRC’s battle, depicted in anime and live action.

Industry : Manufacturing & Engineering Brand Strategy : Product / Service Brand Strategy Video / Photography : For Interactive / For Promotion Website / Digital : Special / Campaign Site

CITIZEN “SATELLITE WAVE GPS” — A website showcasing “the Earth’s watch,” combining satellite-synchronized timekeeping with stunning satellite photography.

“The Earth’s watch.” Expressing the essence of a satellite radio watch together with beautiful satellite photography.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Brand Expression : Statement Website / Digital : Product Site Graphic Design : Poster

KIRIN Tanrei Green Label — A campaign website bringing Paul Cox’s 365 birth-flower illustrations to life through hand-drawn animation.

365 days of birth flowers, drawn by Paul Cox. All of them turned into hand-drawn animation.

Industry : Food & Beverage Brand Strategy : Product / Service Brand Strategy Video / Photography : For Products Website / Digital : Special / Campaign Site

Inden-ya “Sense of Wonder” — A dedicated brand website tracing a 400-year journey through Koshu Inden and celebrating nature through video and photography.

The 400-year journey of Koshu Inden. An admiration for nature, composed mainly of video and photography.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Video / Photography : For Branding Brand Expression : Logo Website / Digital : Special / Campaign Site

SUNTORY “DNA GLASS” — A special campaign website exploring how an algorithm transforms genetic information into “a shape just for you.”

Generating a glass from genetic information. Creating “a shape for you alone” with an algorithm.

Industry : Food & Beverage Brand Strategy : Product / Service Brand Strategy Video / Photography : For Products Website / Digital : Special / Campaign Site

TOYOTA “Planet of the Wind” — An interactive storytelling website retracing a journey across South America through video and narration.

Set in South America. An interactive travel novel.

Industry : Manufacturing & Engineering Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Website / Digital : Special / Campaign Site

TOYOTA “THE WORLD IS ONE” — A video-focused website weaving stories about cars across four synchronized eras.

Four synchronized eras. Stories entwined with cars.

Industry : Manufacturing & Engineering Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Website / Digital : Special / Campaign Site

NEWoMan — A facility website digitally capturing the spirit of a place for women who keep shining.

The website for NEWoMan’s first store. Recreating, in the digital domain, a facility for women who keep shining.

Industry : Commercial Facilities Brand Strategy : Product / Service Brand Strategy Website / Digital : Corporate Site

KIRIN “SLICE OF HEARTLAND” — A dedicated website featuring 100 artworks, each made from a slice of a great tree.

100 works of art, sliced from a great tree.

Industry : Food & Beverage Brand Strategy : Product / Service Brand Strategy Video / Photography : For Branding / For Promotion Graphic Design : Poster Website / Digital : Special / Campaign Site

L’Oréal “EMOTIONAL ROUGE” — A promotional website combining a Paris-set film and interactive content to explore emotional expression through rouge lipstick.

Appealing to “expressing emotion with rouge” through a Paris-set movie and diagnostic content.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Website / Digital : Special / Campaign Site

TOYOTA “Challenge to Motorsport” — A dedicated website bringing the thrill of intense racing to life.

The challenge for victory, in overwhelming immediacy.

Industry : Manufacturing & Engineering Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Website / Digital : Special / Campaign Site

BANDAI “STAR WARS” — A product website bringing the world of Star Wars to life through meticulously crafted figures.

Expressing the worldview of Star Wars through visuals of finely crafted figures.

Industry : Manufacturing & Engineering Brand Strategy : Product / Service Brand Strategy Website / Digital : Product Site

TOYOTA “THE LUXURY TEST” — A campaign website inviting visitors to experience luxury through an interactive quiz and lavish footage.

A quiz for enjoying luxury, with luxurious footage and staging.

Industry : Manufacturing & Engineering Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Website / Digital : Special / Campaign Site

Time Slip! Horibe Yasubei — A film campaign website immersing visitors in the world of an Edo-era swordsman reimagined as a modern businessman.

An Edo-era master swordsman becomes a modern businessman. An experience moving between the story and the company’s underlying intent.

Industry : Real Estate Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Website / Digital : Special / Campaign Site

SUNTORY “3D on the Rocks” — A promotional website where tradition meets technology through 3D-carved ice.

Fusing tradition and the cutting edge. A new way to enjoy whisky, carving ice from 3D data.

Industry : Food & Beverage Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Language & Localization : Multilingual Support Website / Digital : Special / Campaign Site

thiE — A fashion brand website featuring carefully selected things, with the brand’s inspiration woven throughout.

Proposing carefully chosen things. Scattering the brand’s inspiration across the site.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Website / Digital : Brand Site

NURO DEVILMAN — A campaign website depicting a new world of Devilman through a novel and film.

A new Devilman world, through novel and film.

Industry : IT & Technology Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Website / Digital : Special / Campaign Site

UNIQLO “Digital Flyer” — A campaign website making UNIQLO flyers accessible anytime, anywhere, on any device.

Easy to view on any device. UNIQLO’s flyers, anytime, anywhere.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Website / Digital : Special / Campaign Site

Shiseido “Rouge Rouge” — A product website that invites you to discover a new side of yourself through lipstick.

Meet a new you, with a single lipstick.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Website / Digital : Special / Campaign Site

Sante PC — A product website visualizing the effects of blue light through humorous scenes synced with scrolling.

Visualizing blue-light damage. Comical staging synced to scrolling.

Industry : Household Goods & Stationery Brand Strategy : Product / Service Brand Strategy Website / Digital : Special / Campaign Site

UNIQLO “UT 2013” — A special campaign website and in-store projections featuring footage shot around the world, from Shibuya to New York.

From Shibuya to NY, footage shot in each country colors the website.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Graphic Design : Transit Advertising Installation & Signage Direction : Experiential Direction / Exhibition Installation Website / Digital : Special / Campaign Site

UNIQLO Ultra Stretch Jeans — A documentary-style web video highlighting comfort through the real voices of four women.

Surprising comfort, as a documentary. Delivering the real voices of four women.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Video / Photography : For Products

RED CLOVER — A brand and e-commerce website nurtured over four years through ongoing collaboration and seasonal updates.

From brand site to season visuals and e-commerce, walking alongside the brand over four years.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Website / Digital : E-commerce Site / Brand Site Video / Photography : For Products Graphic Design : Poster

IKEA “SUKIMA GALLERY” — A campaign website coloring the city’s in-between spaces with furniture, fresh surprises, and ambient sound.

Coloring the city’s gaps with furniture. An experiential site making the most of fresh surprise and ambient sound.

Industry : Household Goods & Stationery Brand Strategy : Product / Service Brand Strategy Video / Photography : For Promotion Installation & Signage Direction : Exhibition Installation Website / Digital : Special / Campaign Site

UNIQLO “Anniversary Sale” — A campaign website for a social media check-in promotion that drew 200,000 participants in six days.

200,000 participants. A campaign linked to stores.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Graphic Design : POP Video / Photography : For Interactive Website / Digital : Special / Campaign Site

SPERM VISUALIZER — A campaign website turning sperm data into an astonishing musical experience, with sperm dancing to the beat.

Sperm start dancing to the music. An astonishing experience extracting sperm data.

Industry : Culture & Art Brand Strategy : Product / Service Brand Strategy Website / Digital : Special / Campaign Site

Nikon “2 Stories in One” — A product website featuring two stories told through synchronized footage, following two protagonists.

A story told by two protagonists. Simultaneous footage proposing ways to enjoy it for each scene.

Industry : IT & Technology Brand Strategy : Product / Service Brand Strategy Video / Photography : For Products Website / Digital : Special / Campaign Site

aniary — An e-commerce website combining newly photographed products with a seamless browsing and shopping experience.

Newly shot every product photo, combining a collection feature with an e-commerce site.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Website / Digital : E-commerce Site / Brand Site

UNIQLO “NYC NOW” — A promotional website mapping today’s New York through footage captured ahead of the 5th Avenue store opening.

A culmination up to the 5th Avenue store opening. Mapping all the footage recording NY’s present.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Website / Digital : Brand Site Video / Photography : For Promotion Language & Localization : Multilingual Support

KOSE × adidas “SHOOTTER” — A campaign website built around a soccer game played against Twitter users.

Compete against Twitter users. A soccer game enjoyed with impactful visuals.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Website / Digital : Special / Campaign Site

UNIQLO “UNIQLINK” — A product review website visualizing user reviews in 3D and organizing insights through a unique rating system.

3D-visualizing user reviews. Delivering useful information with an original rating.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Website / Digital : Special / Campaign Site

Roger Goulart — A product website expressing a premium brand world through large-format film photography and bubble interactions.

A high-quality worldview expressed through large-format film photography and bubble interaction.

Industry : Food & Beverage Brand Strategy : Product / Service Brand Strategy Website / Digital : Product Site

UNIQLO LAB “HEATTECH” — A product website showcasing heat-generating and heat-retaining performance through snowy visuals and interactive sound.

Scratching sound and video.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Language & Localization : Multilingual Support Website / Digital : Special / Campaign Site

RICOH “new angle, new day” — A special project website exploring a celebrity’s perspective through the camera, with rhythmic typography.

A celebrity’s perspective through the camera. An editorial interaction that gives rhythm to words.

Industry : IT & Technology Brand Strategy : Product / Service Brand Strategy Graphic Design : Editorial Website / Digital : Special / Campaign Site

Sante FX — A product website built around a blue flame that stirs the ambition within.

A blue flame stirs the ambition within.

Industry : Household Goods & Stationery Brand Strategy : Product / Service Brand Strategy Website / Digital : Product Site

tagstock — A service website offering a distinctive photo-search experience through thoughtful, original UI/UX design.

Differentiating from competitors with an original interface. UI/UX development for amana’s new service.

Industry : IT & Technology Brand Strategy : Product / Service Brand Strategy Website / Digital : Product Site

UNIQLO “ULTRA LIGHT DOWN” — A product campaign website conveying the astonishing lightness of 270 grams through floating photography and camerawork.

Conveying the astonishing 270g lightness intuitively through floating photography and camerawork.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Video / Photography : For Products Language & Localization : Multilingual Support Website / Digital : Special / Campaign Site

Mercedes-Benz “New E-Class” — A product website with an interactive interface connecting video and related content.

Developing an interface that links related information to each scene of the footage.

Industry : Manufacturing & Engineering Brand Strategy : Product / Service Brand Strategy Website / Digital : Product Site Video / Photography : For Products

KONICA MINOLTA “NEW LIGHT, NEW LIFE” — A dedicated promotional website revealing four characteristics of OLED through video, sound, and interactive elements.

The four characteristics of OLED in video and sound. An interactive expression that sparks interest in new technology.

Industry : IT & Technology Brand Strategy : Product / Service Brand Strategy Video / Photography : For Products Website / Digital : Special / Campaign Site

UNIQLO “DRY IN MOTION” — A product website inviting visitors to experience DRY through endless motion.

Experience DRY, through motion that never ends.

Industry : Fashion & Beauty Brand Strategy : Product / Service Brand Strategy Video / Photography : For Products Website / Digital : Special / Campaign Site

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