PERFECT DAYS
A one-of-a-kind digital book
for experiencing the protagonist’s 353 days
not shown in the film.
We designed the website as “another story” for getting close to the film’s protagonist, without harming the “quiet emotional undulations” in the world of the film “PERFECT DAYS.” To deliver the work’s appeal — which can’t be conveyed by simply lining up a trailer and theater information — we created expression unique to the web, delicately integrating text, video, and sound.

目次

























About the Client
The Film “PERFECT DAYS”
-
Film Overview
A work in which Wim Wenders — the celebrated German master known for “Paris, Texas” and “Wings of Desire” — directs Koji Yakusho in the lead, depicting the small daily undulations of a man who cleans public toilets, set in Shibuya, Tokyo. At the 76th Cannes International Film Festival in 2023, in the Competition section, Koji Yakusho, who played the lead, won the Best Actor award — the second Japanese actor ever to do so.
What the Project Aimed For

With a typical official-site structure, only the trailer and release information come to the fore, and we felt that what this work cherishes could not be conveyed. Only by expressing the work through expression that only the web can achieve can the viewer’s anticipation grow before seeing the film, and the afterglow be enjoyed after watching. We aimed to design a web experience that acts firmly on both.
Project Timeline
Duration: 4 months (August 2023 – December 2023)


Point 1 — A Scroll Book That Approaches the Protagonist in a Way Only the Web Can
Content Design
“Days of Hirayama” — depicting the protagonist Hirayama from a perspective the film does not show
Taking the words of Takuma Takasaki — who co-wrote the film’s screenplay and is also the creative director of this website — “perhaps the film, too, was just one means of accessing the person called Hirayama,” the web also tried to approach the protagonist in its own way. The essence of the person Hirayama lies in his daily “routine.” In the film itself, the story is built solely on an accumulation of small undulations within that quiet repetition, and yet a great emotion wells up in the viewer at the end. We decided to express that essence on the web as well. It would be meaningless unless visitors here come to feel “I want to see this film.” Born from the idea of content that can be enjoyed both before and after watching the film was the original novel “Days of Hirayama,” written specially by Takasaki. By chronicling the 353 of the year’s 365 days that the film did not depict, we thought we could portray the depths of his consciousness invisible in the film, and the something reflected in his eyes, within the repetition of Hirayama’s ordinary days — making the film a richer experience.


Point 2 — A Novel and 117 Environmental Sounds Unfolding in Step with Scrolling
Experience Design
Experiencing the story while moving between the objective and Hirayama’s subjectivity
In “Days of Hirayama,” the very act of scrolling the page is converted into a story experience. In step with the progress of the text shown on screen, 117 environmental sounds — finely tuned based on the film’s sound materials — are naturally mixed and played: the sound of sweeping the street with a bamboo broom, the cawing of crows, the sound of rain, the presence of a car running in the distance. From a state where only text flows over a faintly lit black background, the composition shifts, through the user’s actions, to one where visuals capturing dappled sunlight overlap with the text. This is meant to show on screen “the scenery he was looking at, or is assumed to have photographed,” taking as a cue the way Hirayama in the film occasionally turns his own camera. By layering sound, text, on-screen changes, and operation, the gaze that had been reading the story from the outside gradually draws closer to Hirayama’s viewpoint as he gazes at the scenery. That gentle transition itself is intended to remain in the reader’s memory.

Point 3 — Developing a Custom Type Tool to Stage the Novel with Depth
WebGL Implementation
Thorough craftsmanship
to create an immersive experience
Treating characters not as mere information but as “forms you can touch,” we staged them so that each is drawn stroke by stroke in the correct stroke order. For this, we developed a dedicated tool that turns the trajectory of each character into data, and by managing it as a sprite sheet, we made living character movement possible. We also created a tool that lets you finely adjust character spacing in the browser. We applied kerning to all characters in headings and body text, arranging even the position of punctuation and the spacing between characters.

Voices from the Makers
-
Okabe
-
With Takasaki-san’s words — “the film was one means of accessing the person called Hirayama” — in my heart, they were days of struggling to capture Hirayama in the web’s own way. Every morning, each time I passed in front of the Tadao Ando–designed toilet, I’d say a little prayer: “please, let this work out.”
-
Nakahashi
-
I felt somehow saved by the delicate beauty of everyday life — the kind you tend to overlook in busy days — found within the film. It seems like a work whose appearance changes each time you watch it, at the various stages of life. This is the website for such a film. From the sounds you hear to every single stroke of every character, we made it delicately and carefully.
Articles About This Site
クレジット
CLIENT: The Film "PERFECT DAYS" / MASTER MIND
-
Creative Direction, Story, Copy Writing: Takuma Takasaki ( Dentsu ) / Produce: Kota Yahana ( Dentsu ) / Produce: Shun Akiyama ( Dentsu ) / Art Direction, Design: Jungho Im ( mount inc. ) / Planning, Technical Direction, Development: Kenji Okabe ( mount inc. ) / Design: Tai Tuong ( mount inc. ) / Development: Nozomi Suta ( mount inc. ) / Development: Akari Yamashita ( mount inc. ) / Project Management: Ko Yoshida ( mount inc. ) / Project Management, Information Architecture: Shoko Nakahashi ( mount inc. ) / Special thanks: Shun Watanabe ( mount inc. ) / Sound: Reo Sato ( Sound+Light )
タグ