TOYOTA｜THE WORLD IS ONE
Video content around cars
of four eras.
A viewing experience that moves between each era.
We produced the website for TOYOTA’s “THE WORLD IS ONE.” The video content “THE WORLD IS ONE” carries a message shared across the world under the theme “we are running on the same road.” In 2015 we released the Japan, Australia, and South Africa chapters, and in 2016 “THE WORLD IS ONE FUTURE,” a story set in the future, was added. By reading “BEHIND THE STORY,” which explains the lavish worldview of the future chapter, the structure lets you enjoy the footage all the more. *This is a website that was previously made in Flash.
クレジット
CLIENT: TOYOTA
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agency: Dentsu / creative direction, copywriting: Takuma Takasaki (Dentsu) / produce, direction (THE WORLD IS ONE): Kota Yahana (Dentsu) / produce, direction (THE WORLD IS ONE FUTURE): Taichi Yamamoto (Dentsu) / planning: Takuma Takasaki (Dentsu) / art direction: Jungho Im (mount inc.) / technical direction: Takeki Umetsu (mount inc.) / design: Jungho Im / design (THE WORLD IS ONE): Hideki Yoshimatsu (mount inc.) / design (THE WORLD IS ONE FUTURE): Yui Yoshida (mount inc.) / project management: Ko Yoshida (mount inc.) / project management (THE WORLD IS ONE FUTURE): Chihiro Serizawa (mount inc.) / development: Takeki Umetsu (mount inc.), Shinji Kobayashi, Tomoki Kubo (Maboroshi) / movie direction: Koichi Iguchi / movie production: Spoon.
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