SPERM VISUALIZER —
A campaign website turning sperm data into
an astonishing musical experience, with sperm dancing to the beat.
This is the special site for SPACE SHOWER TV’s “MUSIC SAVES TOMORROW” campaign. We collected staff sperm, filmed it with a biological microscope, extracted data such as shape and movement, and animated it. When you search for music you like on the site, the sperm start dancing to it.
*This is a website that was previously made in Flash.
Awards
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Cannes Lions International Festival of Creativity 2012
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Cyber Lions - BRONZE
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Clio Award 2012
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FINALIST
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One Show 2012
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Interactive - BRONZE
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Spikes Asia 2012
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Digital Category - SILVER
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Design Category - SHORTLIST
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Tokyo Type Directors Club Annual Awards 2012
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NOMINATION
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- Internal Brand Strategy
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- Website / Digital
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- Owned Media
- Installation & Signage Direction
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- POP
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