STRIPE INTERNATIONAL INC.

Adopting a magazine-editing perspective,
to convey corporate information and features,
and the direction it aims for, with a light touch.

We produced the corporate site for STRIPE INTERNATIONAL INC., which operates earth music&ecology, KOE, and others. On March 1, 2016, “CROSS COMPANY” was reborn as the new “STRIPE INTERNATIONAL.” We released the site in two phases. The site published in March did not stop at merely conveying that the company name had changed; it was composed to convey, through a visual and sensory approach, the thinking and values of the new company STRIPE, and the direction and expansion it would pursue. Through video and music, we expressed the spirit STRIPE aims for — “a spirit of taking on challenges without fear of failure,” “thinking and acting on one’s own,” and “the sum of growing individuals.” The site published afterward, while a corporate site, incorporates an editing perspective, becoming a site that conveys the company’s appeal from various angles: corporate activities, brands, the people who work there, and the direction it aims for.